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Monday, 3 October 2016

Pokemon Go Is Still Making $2 Million a Day

Pokemon Go, the location-based mobile juggernaut of 2016, is still reportedly going strong despite a steep decrease in overall activity. As reported by Games Industry, a new report from games data analytical firm Newzoo has shown over 700,000 people are still downloading Pokemon Go on a daily basis. All told, Pokemon Go has been reportedly installed over 550 million times, raking in over $470 million in sales.

All those downloads and in-app purchases are currently bringing in a reported $2 million USD every single day. According to Newzoo, the game reached its peak about three weeks after launch when over 27 million people were downloading the game and bringing in a revenue of over $16 million daily. And while that's certainly a large drop, the analysts are quick to point out Pokemon Go has yet to launch in South Korea and China.

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