American Gods Season 3: Neil Gaiman Announces Premiere Date

Neil Gaiman has announced that American Gods Season 3 will premiere on Starz on January 10, 2021. Gaiman revealed the premiere date in an image of the Lakeside Clunker Board from Hinzelmann's shop, which fans will recognize as a visual reference to his original bestselling book. Gaiman also penned a special letter to the fans of the show, in which he addressed the newfound relevance of the forthcoming season's plot. He said that he had wanted "the characters and their journeys" to be the focus of the story, though he didn't realise that the struggles of the gods would reflect the struggles of America. [caption id="attachment_2430436" align="alignnone" width="1080"] Image credit: Starz[/caption] Read Gaiman's letter in full below: "When we embarked upon making Season Three of American Gods, we had no idea how timely it would turn out to be. We knew we wanted to return to what people loved and responded to in the book: that it was time for Shadow to go to the little town of Lakeside and try to lose himself in normality. "And at the same time, in Season Three, we wanted to focus on the characters and their journeys. To show Shadow forging a path guided by the Gods of his ancestors, becoming more himself while deciding who he is and what side he’s on — humanity’s or that of the Gods. "We knew also that we wanted to continue to root the show in the landscapes of America. To explore what 'America' means to its people and to talk about immigrants — about the very different people who came to this remarkable land and brought their gods with them. The new gods of phone and app and glitter demand our attention and our love, and the old gods want to mean something again. "America must be for all of us, and American Gods must reflect that. This season truly feels as if it does. It’s full of drama and emotion, the very real and the utterly strange, and it features some of the finest performances the show has yet seen. It brings back favorite characters, some in remarkable new ways, and we will encounter people and gods we’ve never met before. I’m proud of our brilliant cast — of Ricky and Emily, of Yetide and Ian, Bruce, Demore, Omid and all the rest — and of what the writers have done to bring the story back on track. "The struggles of the gods and the people in Season Three of American Gods are the struggles of America. We didn’t think it would prove as timely when we plotted it, nor did I think the novel would still be relevant when I wrote it over 20 years ago. But I’m glad it’s happening now, in a year when it feels as though diverse stories are being heard, and honored, and allowed to change the future." [ignvideo url="https://www.ign.com/videos/2020/10/10/american-gods-season-3-official-trailer-nycc-2020"] Per Variety, Starz announced that the network plans to celebrate the return of American Gods next year by hosting a weekend-long marathon of the first two seasons. Season 1 will air on January 9, starting at 12 PM ET/PT, and Season 2 will air on January 10, beginning at 12:20 PM ET/PT, leading right up to the Season 3 premiere at 8 PM ET/PT. For a preview of the new season, check out the first official trailer. [poilib element="accentDivider"] Adele Ankers is a Freelance Entertainment Journalist. You can reach her on Twitter.

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