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The global head of original content for YouTube has said the company can't compete with Netflix in terms of original programming.
"I don’t think you can compete with Netflix at this point; they're too far ahead," Susanne Daniels, head of YouTube Originals, told IndieWire. " But I do think, in time, we can compete with Hulu and Amazon and certainly Apple, and hopefully, you’ll see us do that.”
YouTube CEO Susan Wojcicki has made it clear the company doesn't intend to match Netflix's annual $8 billion investment in programming, IndieWire reports. YouTube Red is currently drumming up interest in Cobra Kai, YouTube's Karate Kid sequel series starring Ralph Macchio and William Zabka, who will reprise their roles as Daniel LaRusso and Johnny Lawrence.
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