Xbox Game Pass Greatly Increases Player Bases for New and Old Games

Microsoft has revealed some interesting statistics about its game subscription service Xbox Game Pass, including how it helps grow player bases and franchise sales.

In an article published by The Sydney Morning Herald, head of planning for Game Pass Matt Percy claims that players’ time spent in games generally increases by 20% once they join Xbox Game Pass, and the number of individual games they play increases by 40%.

"People are drawn to the biggest brands and the stuff that they know. But with Game Pass we’re really giving them a wider taste and getting people to follow or look at a wide variety of franchises," said Percy. "People might come for Halo but then discover they love Ashen. That’s a really good thing for us as a platform."

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from IGN News http://bit.ly/2RYyzFW
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